Website New Users
Date created: Oct 12, 2022 • Last updated: Oct 12, 2022
What is Website New Users?
Website New Users is the count of users that visit your site for the first time. Google Analytics assigns a unique identifier to each user. Unless the user clears their cookies or uses a new device unknown to Google, this unique identifier is how Google knows if this is a new or returning user.
Website New Users Formula
Start tracking your Website New Users data
Use Klipfolio PowerMetrics, our free analytics tool, to monitor your data. Choose one of the following available services to start tracking your Website New Users instantly.
How to visualize Website New Users?
Use a summary chart to visualize your Website New Users. This will let you compare the current value to a previous period. If you see your Users dropping, it may be an indicator that you need to modify your strategy.
Website New Users visualization example
Summary Chart
Website New Users
Chart
Measuring Website New UsersMore about Website New Users
The Website New Users metric is essential for demand generation activities, such as advertising, word-of-mouth, social media, and events - any action where the top of the marketing funnel needs to be measured.
Along with the count of Website New Users, it's important to assess the quality of this new traffic. Use metrics such as Bounce Rate, Time on Site, and Average Pages per Session to measure this.
Metric Toolkit
Start tracking your Website New Users data
Use Klipfolio PowerMetrics, our free analytics tool, to monitor your data. Choose one of the following available services to start tracking your Website New Users instantly.