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3. Campaign Reach

Campaign Reach

Last updated: Oct 12, 2022

What is Campaign Reach? 

Campaign Reach is a count of the number of people who viewed your digital advertisements within a campaign at least once. A campaign is a grouping of ads organized by business objective.

Campaign Reach Formula

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How to visualize Campaign Reach?

Use a summary chart to best visualize your Campaign Reach data. This type of chart compares the current value to a previous time period.

Campaign Reach visualization example

Campaign Reach

2291

101

vs previous period

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Summary Chart

Here's an example of how to visualize your current Campaign Reach data in comparison to a previous time period or date range.

Campaign Reach

Chart

Measuring Campaign Reach

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